| "Creative without strategy is called 'art.' Creative with strategy is called 'advertising'."- Jef I. Richards |
Tired of Having Your Marketing Message Completely Overshadowed
By Your Agency's Elitist Design Staff Just So They Can Win Design Awards?
If you said yes to this, you're in the right place. Y2PrintLabs offers all the talent of those award seeking boutique agencies while keeping the focus on your company's target and strategy. We build our collateral, branding, and direct mail with one key focus - your message.
At Y2Marketing, We Believe Content Is King
But once we've gone to great lengths to develop your marketing message, would you rather it be delivered in a wet paper sack or a stainless steel briefcase?
Whether you are approaching your print and collateral development through one of our Master Consulting Agents or directly through our Dallas corporate office, you will receive marketing focused and cutting edge creative work and only the latest in production techniques and technologies.
Y2PrintLabs provides a comprehensive list of services including identity development, direct mail, print advertising, collateral, environmental graphics, outdoor advertising, campaign development, and package design.
Y2PrintLabs' Team Of Graphic Specialists Can Create Whatever Your Company Needs For A Professional Print Job
Your printed products are generally the first things potential customers see when they first learn of your business. It's vital that your material convey the right message in a high-impact professional way. The problem is that most businesses don't have the time or creative expertise to create and develop professional print media for themselves. Along with our internal marketing staff, our experienced team of design professionals can fill that void for your business.
When your print job enters Y2Printlabs, we assign a team of graphic specialists to work directly on your job with the project manager as your main contact. We walk you through an extensive discovery process to ensure that everyone understands your goals, your target market and the message you wish to convey. We then begin the creative process, involving you at several stages in the development to ensure we all end on the right note.
We provide a wide variety of print and print media design and production services.
- · Identity Development
- · Direct Mail
- · Print Advertising
- · Campaign Development
- · Collateral Material
- · Outdoor Advertising
- · Yellow Page Advertising
- · Trade Display Design
- · Promotional Items
- · Mail House Services
Your Company's Logo Is Often The Only Element Of Your Marketing Or Advertising That A Prospect Gets To See.
This makes it's development crucial to your company's success.
A good brand reflects not only what a company does, but what it stands for. A brand should embody elements of a company's trade or service while simultaneously conveying the attitude of the company. It should be simple and elegant consisting of one or two type styles and simple easily recognizable elements that, when glimpsed again, will recall the company, it's message and its business.
As with the marketing materials Y2Marketing produces, your logo should interrupt and engage a prospect. This will ensure that your company's name is the first that enters that prospects mind when they see you additional marketing materials or even similar advertising elements.
We offer our identity packages for a flat rate of $1,750. Our package includes a unique logo design, letterhead, business card, envelope and mailing label design.
Do a comparison and you'll find that professional brand design and paper system creation with a comparable company will cost you between $2000 and $10,000.
If you simply need a brand for your storefront or web presence, we offer a logo-only package for $1000.
To get your project started, please contact us today. Our print project coordinator will contact you within 72 hrs to schedule an initial creative consultation on your project. This consultation will consist of a discovery conference call or meeting regarding your project, your goals and the look and feel you'd like to convey.
Once we've gone through our discovery process we'll provide you with a schedule for your project. From the start date we agree to, and providing proofing and revision time is kept to a minimum, your identity package should be completed within 1 week of initiating the project.
All proofing and revisions throughout the process can be done digitally and discussed over the phone.
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Identity Package (complete) Initial Logo Concepts (5-7) Finalized Logo Design Paper System Layouts & Proof |
5-7 Days Day 3 Day 5 Day 7 |
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Logo Package Initial Logo Concepts (5-7) Finalized Logo Design |
3-5 Days Day 3 Day 5 |
We will provide you with initial concepts 5-7 concepts based on our discovery conversation in the first round of designs. You are permitted 2 rounds of revisions to these concepts. At that point we select a final mark to be used as your identity and proceed into the design of your paper system. You will receive 3-5 layouts of your business card, letterhead and envelope designs. Once again you are allowed to adjust these designs 2 times. Once we've reached a final design, your mailing label will be set up to match and we will discuss production options with you.
* Revisions made beyond the two round limit will be billed at $75/hr in 30 min. increments.
Once we have reached a finalized design, printing and production of your paper system can be handled by us (ensuring you a first rate print job) or we can provide you with a CD containing all of the necessary files to have your package printed by your vendor.